When I uploaded a random weekend project video on my YouTube channel, I never expected it to blow up. I didn’t promote it, didn’t follow SEO best practices, and didn’t even post consistently. Yet, here I am, sharing a case study on how this video reached over a million views and brought in around $11,000+ in revenue. This post will break down what I believe contributed to this success and how you might be able to apply these insights to your own content.